Swiss watchmaker Rolex has retained its title as the UK¹s number one Consumer Superbrand for the second year running, as revealed in the influential Superbrands® list, voted for by thousands of Britons.
This is the first time in six years that a brand has retained the title in consecutive surveys.
Despite Rolex retaining first place, the top 20 results demonstrate that consumers also value inexpensive, nostalgic brands that provide day-to-day contentment.
The official top 20 Consumer Superbrands for 2013 are:
4. British Airways.
8. Heathrow Airport.
17. Marks & Spencer.